Decision-Making Science

March 21, 2025

Dr. Mladen “MC” Cvijanovic on Using Psychology to Influence Customer Decisions

Jessica Roubitchek: How to Communicate Marketing KPIs in a Language the Board Understands
As a function marketing influences more than half of the buyer journey, yet most

December 2, 2025
3 minute read
Elizabeth K. Whitney: How to Future-Proof Your Utility Business Model Through Policy Engagement
Building business models strong enough to withstand rapid policy, market and

December 2, 2025
4 minute read
Eric Pelletier: Why Governance Programs Must Evolve with Regulatory Complexity
Regulatory expectations within financial services continue to rise, shaped by

December 2, 2025
3 minute read
Deborah Wall: How to Mentor the Next Generation of AI Product Leaders
The exponential rise of artificial intelligence has created a new class of

December 2, 2025
3 minute read